Jane Chima

  Yes, you need to promote your business. I learned big words from Kdrama this week;  a more important thing than philosophy in business is effectiveness.  The primary purpose of being in Business is to make money. In this age, you do not need a shop to make money. Don't wait for money to get a shop/stall or business place. Start building your clientele. If your business is on social media , all you need to increase visibility, sales and therefore revenue are; Take advantage of Instagram And Facebook Business ads.   They’ve proven effective for small businesses I know. So go big on Mark Zuckerberg’s marketplace. The platforms have features that give the option of posting your adverts on both platforms and Whatsapp Business. Picture from Getresponse Keep being active on all platforms. Post and post new, existing and old stuff at least three times a day.  Some vendors go as far as posting random or old funny clips, thereby keeping their followers and potential cli...

I will be writing and blogging some tips about Business from my few years experience of working in the Real Estate, Fashion, Media, Security and Oil & Gas sectors of Nigeria. These blogs will cover a lot on Business Ideas, Starting a business, Building your Customer Base, maintaining your clients, and the best way to get new clients(referrals) This blog is about putting your business Social Media. I’m not talking about your personal life or issues you should keep private. I’m talking about your business; where you get your daily bread. That passion you have and have converted to ideas that make you money should be shared with the world. People should consume your business the way they consume instablog and theshaderoom gossips. Who knows, your business might end up being the next Taeillo (a furniture shop in Nigeria) or  Why do I need to share my business with the world? Why should the world know about my business?  I’ll clarify my own reasons with bullet points below; ...